Deutsche Bank: Nurturing Talent In The Community
1 March 2015
Contact: Sari Cuming
Source: Deutsche Bank article
Businesses have sought to support community organisations in various ways for years, but for some firms effective support has become about more than just donating money or supporting small one-off projects. For those businesses, the aim is on bringing about real change in the communities in which they operate.
Deutsche Bank's support of various community groups across the Channel Islands is a case in point. Having adopted a carefully formulated long-term community engagement strategy some years ago, it is focused on bringing about societal change and nurturing local talent through sport and the arts, by forming long-term partnerships with specific groups or initiatives that are pertinent to its business or that share similar cultural values.
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